Deconstructing the Pitch: How to Sell Any Story, Anywhere

Freelance journalist Omar Mouallem breaks down a variety of pitches and offers working formulas for feature stories, op-eds, how-tos, and everything in between

This event is co-presented by the Alberta Magazine Publishers Association.

Join Omar Mouallem, a career-long freelance writer and editor, for a 90-minute webinar that will get you one step closer to writing for your favourite publications. With bylines as far-ranging as WIRED and Modern Farmer, Omar will walk you through case studies of flawless pitches for a variety of print media and forms, including op-eds, essays to features, how-tos and more. He’ll also offer advice on how to verbally pitch editors over the phone or coffee, finance book projects through freelance articles, and answer any other questions during a Q&A.

All registrants receive a digital copy of his handy tip-sheet to guide your next pitches. You’ll also have a chance to win prizes like his signed book Praying to the West.

Note: Attendees of PitchFest 2023 need not register for this webinar, as it is already included in their enrollment. PitchFest attendees are asked to sign-in 15 minutes earlier (1pm EST) and will be provided with a separate video recording.

Event Format

Live 90-minute webinar with Q&A; access to watch Replay; auto-generated close captioning for hearing impaired.

Accessibility & Recording

This webinar is designed for live participation, however, a recording of the webinar will be provided. Closed captioning is auto-generated and subject to error.

How it Works

After checkout, you’ll receive a receipt with a link and password for the live Zoom class. You’ll also receive an emailed reminder with the same information a few hours before the session. After the class you’ll get a password to access the Replay and cheat-sheet.

About the Event Partner

The Alberta Magazine Publishers Association (AMPA) sustains a healthy and thriving magazine industry by serving the people who publish, create, print and distribute an uniquely Albertan view of the world. We’re a classroom, a forum, a newsletter, an advocate and a united voice for magazine publishers in the province. Since 1997, we’ve supported Alberta magazines through promotion, advancement, and practical programs that foster professional development and industry growth.